By Abida Meerasa | August 23th, 2017 One of the challenges that businesses face is connecting with customers and maintaining relationships. Email newsletters and blog articles are great tools that […]
Targeted Ads. Are They Creepy or Convenient?
By Sarah Wright | August 17, 2017 Yesterday I was online shopping for jeans. I had gone into the store earlier and tried them on for fit, but I wanted […]
The Evolution of Commerce in the Digital Age
By Sarah Wright | August 9, 2017 Commerce first started when people would trade items they made for items they needed. Since then, money, retail stores, malls and mass production […]
Why Virtual Reality and Targeted Ads are the Future of Marketing
By Abida Meerasa | August 2nd, 2017 Imagine receiving an alert from your car that you are running low on gas, with personalized suggestions of gas stations in your vicinity. […]
A Better Sales Model Through Experiential Retail
By Blake Cronyn | July 26, 2017 The future of retail is an interesting topic. When cheaper product alternatives can be purchased online easier, faster and for less, why buy […]
Forming Connections Around the World: A Conversation with Canalien & Co’s Sydney Binnington
This week we are featuring Sydney Binnington, founder of Canadian lifestyle brand company Canalien & Co! Her passion for travel, Canada and community inspires us. We had the chance to […]
How rBux Makes Online Shopping Social
By Sarah Wright | July 12, 2017 Shopping Solo? Technology has given us ways to be more connected than ever, but are we really connecting? Shopping in retail used to […]
Creating Communities and Inspiring Art on Social Media
By Abida Meerasa | July 5, 2017 Social media is connecting the world with exceptional results. Platforms like Facebook, Youtube, LinkedIn, Instagram and Twitter allow us to keep in touch […]
How to Create Influential Referrals that Result in Sales
By Sarah Wright | June 28, 2017 Success! You’ve found a great product online. After doing hours of research, it has finally arrived at your door. You’ve been using it […]